Innovative custom packaging is a great way to get noticed by the general public. The potential customers notice the product at first sight and are also able to recall the packaging whenever they return to the store. But the problem arises when the brands start experiencing high operating costs due to fancy and unique packaging, and they begin to wonder if this expensive packaging worth it? The answer to this is absolute, yes. From a brand’s standpoint, they only have one chance to make a lasting impression on the customers, and the best way to do that is a great packaging. Great packaging doesn’t always require high costs you can always cut short your tailored packaging retail costs. There are many ways to maintain high packaging standards without raising the costs of packaging. Read on to know the tips and tricks to restrict your budget and increase your sales.
Here are a few hacks to restrict your custom boxes Australia costs and still obtain excellent packaging for your products. Picking one of these tricks can help you cut your budget to staggering numbers.
Smaller Packages
Making the size of your package a bit smaller won’t take away the beauty and elegance of your package, but it definitely would save you hundreds of dollars in the long run. Make sure to track down the sizes of all your packages and cut short each of them to a few inches. You would end up getting pleasantly surprised after reviewing the total savings. Small packaging requires fewer materials for manufacturing which means less expense on the production of packaging. You would also be able to obtain cost effective shipping.
Eco-Friendly packaging
If you consider going eco-friendly, it will automatically result in cutting a lot of costs. The recyclable paperboard is way cheaper than the white paper board. Consider researching the natural materials available for product packaging around your area. Recycled polythene and coconut husk is the most common material that you would probably find. Many regions are the whole green environment, so there could be many available options to choose from. When the customer receives eco-friendly packaging, he/she is impressed by the ethics of your brand’s work, and it results in leaving a good impression to the client. Australia has a lot of greenery and going the eco-friendly way isn’t a tough job. Consider this option, and you might get surprising results during the launch of your next product.
Popping up the Packaging with two colors
You must have noticed that most logos that are striking and effective use two bold colors instead of 4 colors. Using two colors is a lot cheaper and also more visually pleasing. If you still wish to add more colors to your packaging, adding up grey with the already existing two colors is a great option. This will add an attractive touch and appearance to your packaging without adding up any extra costs.
Limited Layers
Consider how you have been packaging your product up till now. If your product doesn’t need an inner and outer box together restrict it to just one of them. There might be chances that you have been using the same layering for all your packages. Different products need different packaging layer so make sure to inspect all your products and their current packaging styles and layers. When you give your contract to one company for packaging layer options might get neglected, and only product sizes are taken into consideration.
Embossing and Foil Stamping Minimization
Most custom packaging companies use foil stamping and embossing strategies. Utilizing this option can be attractive for a package and also looks great. They do add value to your product, but they raise the cost of packaging to a high level. This option cannot be avoided but placing it well where it is required the most can cut costs. The embossing and stamping in the middle or bottom of the box will make it look more classy and elegant. Keep in mind that every added stamp is adding cost to your overall expenditure. So when you carry out the foil stamping process next time, be sure to minimize the implementation.
Make it thinner and lighter
We have already suggested you to make your package smaller but making your custom boxes lighter in weight can also be very beneficial. A massive box can cost you a lot of money while shipping a product. Even though the size of the bulky package is small, it will still add a lot to your costs. Paper is the lightest material for making a package, but it is not durable and can wear and tear. Ensure the lightweight material is durable because if you just consider it being light and use it for packaging your product; you might have to face losses later. To achieve efficient product packaging, the material being durable and reliable is essential. The package has to withstand a lot till it reaches the actual owner of the product.
Hire a Customized packaging provider
If you are a big brand then like most ecommerce entrepreneurs, you wouldn’t have enough time to concentrate on every bit of package manufacturing process. You should work with a professional who offers you services to streamline the manufacturing process for you. They make sure that the design is unique and attractive enough to catch the customer’s attention. They also ensure that the packaging matches the image of your brand. Make sure to research a lot when choosing a manufacturing company because of some charge you a lot. Many efficient and reliable companies provide you with great packaging boxes without breaking your bank. The professionals also assist you in creating a packaging that is cost effective and even high quality. By hiring the right people, your brand’s image stays on point, and your budget also remains in control. These companies carry out the whole process online, so you don’t have to worry about visiting them to review samples or talking to them via phone calls.
